Content marketing is an essential tool for brands to leverage. As a business owner, if you cannot carve out the time or have no clue where to start, which is the case for many, you could hire a virtual assistant in the UK. The solution is an affordable and effective alternative to onboarding a content marketer full-time.
Keep reading to learn about six ways a virtual personal assistant in the UK can be a valuable asset for businesses looking to boost their content marketing efforts and reap all the fantastic benefits.
1. Create Highly Relevant Content
Virtual assistants can assist with the creation of various types of content, such as sourcing eye-catching brand-relevant graphics, website infographics, attention-grabbing videos, and engaging social media posts. They can also help with research, proofreading and fact-checking, ensuring that the content is accurate and informative.
2. Curate Your Online Presence
Your VA can help businesses find and share relevant content from other sources to complement their content marketing efforts. Doing this creates a well-rounded approach to online marketing, harnessing content from other like-minded brands and thinkers and offering your audience even more value. The process includes finding industry news and trends and identifying influencers and thought leaders to share and collaborate with.
3. Promote Content
A VA understands the cruciality of correctly promoting content through social media and other online channels. They will create, schedule and publish your social media posts to be out on time, reach out and connect with influencers and bloggers, and submit content to relevant online communities and directories to spread your brand’s voice far and wide.
4. Optimise Content
An essential aspect of content marketing is SEO. Your VA can optimise all content types for search engines by researching and incorporating keywords, optimising meta tags and images, and ensuring that content is easily shareable.
5. Content Analytics
Analytics is another vital part of a successful content marketing strategy. Virtual assistants can help businesses track and analyse the performance of their content marketing to ensure future efforts steer in the right direction. Your VA will monitor website traffic, social media engagement, and conversion rates, and conduct valuable competitor research.
6. Content Management
With all this effort focused on content creation and analytics, attention must also go to consistent and thorough management. Virtual assistants help by scheduling and publishing content, monitoring comments and feedback, and responding to messages and inquiries.
Businesses that outsource a virtual assistant in the UK for content marketing save ample time and resources and can focus on other critical aspects of their business. At VAssistme, our virtual assistants bring a fresh perspective and new ideas to any business’s content marketing efforts. Let us help you! Contact us today.