As an entrepreneur in 2022, you may already understand that an online presence is essential to the growth and success of your business. With the world spending long portions of time on the internet, a fantastic opportunity for business owners has presented itself ‒ the ability to reach and engage these users with the click of a button.
However, creating high-value, engaging content to post on the interweb takes considerable effort and time. Hiring a virtual assistant in the UK to help with your content creation is a great solution, as they have the experience and training to deliver the service.
High-quality content can set you apart from competitors, build positive relationships with your niche audience, and improve brand awareness. Below, we explain how virtual assistants in the UK can assist with your content marketing.
Copywriting
Similarly to graphic design, high-quality copy makes up a large portion of successful content marketing. Why? Because your brand voice is a driving force behind making sales. Moreover, consider all newsletters, social media captions, and paid ads requiring well-written copy. A virtual assistant can write compelling, engaging copy in your brand voice to connect with your audience.
Manage Your Website
Website management ensures that your business website is regularly updated with fresh, relevant content optimised for search. The VA will research trending topics and base content around this. They can also keep track of traffic and engagement to drive future decisions.
Distribute Content
Distributing content across various channels ensures that your content is visible across the relevant platforms for your business. Instead of creating and posting something new for every site, content distribution involves reformatting existing content to work in different online spaces.
Source Testimonials
Testimonials are essentially social proof tools. However, sometimes customers forget to leave their thoughts on their experience with your business. A virtual assistant will work to source these testimonials, ensuring your happy customers’ words are visible on your site to other potential customers.
Create Video Content
Video content is a powerful form of content marketing today due to its high-engagement potential. However, creating exciting, informative videos can be time-consuming. A virtual assistant will create a content calendar and include the creation and distribution of relevant videos to market your product, service, or industry.
Outsourcing a virtual assistant to assist with your content marketing will improve your business by ensuring a solid online presence that engages customers, attracts new clients, and increases sales while growing brand awareness!
Vassistme can help set you up with a highly-skilled virtual personal assistant in the UK with the experience to meet your specific needs. To find out more, contact us today.